Towergate Insurance gives away DNA marker kits

A strand of DNA

Towergate Insurance is giving all static caravan and leisure home policyholders DNA marker kits when they renew or take out a policy.

The kits contain a unique forensically-coded, water-based adhesive, which when dabbed onto a holiday home chassis and possessions dries clear.

Because every kit has a unique code, registered to one person, any stolen items retrieved by the police can easily be identified using ultra-violet light. The items are then checked via a microscope and reunited, using a web database, with their owner.

Also included is a warning sign, advising would-be thieves that the static caravan or leisure home and its contents are forensically protected.

According to Offenders Perspective research undertaken by Professor Martin Gill from the University of Leicester, displaying a warning sign and using a forensic coding system are a strong deterrent.

In a survey of 101 offenders, 91% of respondents were aware of forensic coding and its ability to link criminals to a crime scene and property with its owner, and 74% said they would abandon their plans to break into a building if a warning sign was on display.

Furthermore, they ranked forensic coding as the most effective security measure, ahead of police patrols, ink-dye tags, CCTV and intruder alarms.

Forensic coding kits are already used by motorcycle, church and home insurers, but this is the first time they have been given away to static caravan and leisure home owners.

Towergate’s Leisure Division Managing Director, Simon Townsend, comments: "Insurers are generally called upon to support people after a theft has taken place; however we’re keen to help policyholders prevent break-ins from happening in the first place and avoid the emotional distress, inconvenience and trauma caused by a theft."

Echoing these sentiments, Hugo Jacobs, Managing Director of forensic coding provider, Lumley Jacobs, said: "As DNA evidence is irrefutable, these kits are an effective criminal deterrent and help reduce the likelihood of theft. It’s a simple thing to provide for customers, yet can make a huge difference to property security."

Notes to Editors

Towergate Insurance is a leading provider of caravan and park home cover - the business has over 40 years experience in this sector and actively supports the communities it insures.

At the 2011 British Insurance awards, the firm was a finalist in the Personal Lines Provider of the Year category.

It is part of the Towergate Partnership - Europe's largest independently-owned insurance intermediary offering over 200 specialist insurance products and employing more than 4000 people in 100 offices.

Media Enquiries

Mike Evemy, Marketing Director, Towergate Insurance, T: 01242 538458, M: 07725 576379 or E: mike.evemy@towergate.co.uk

Francesca Breeze, Freelance Journalist/PR Consultant, T: 01273 421115, M: 07710 963838 or E: Francesca.breeze1@ntlworld.com

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